Cheat sheet · End on the call to action
Then stop. No “so… yeah”.
Glossary
Call to action
The one thing you want people to do after your talk, said clearly at the end.
From the lesson
Where it is taught
- Day 24 · Presenting to a Room: How to give a presentation: hook, one message, three supports, call to action
In practice
Examples from the course that use it.
Standing in the kitchen
Two minutes standing in the kitchen, phone propped on the kettle. The hook from memory, three supports with a pause before each, the call to action, stop. On playback the stop is clean. You used to say “so, yeah” there.
Given on Thursday
The queue talk at Thursday’s all-hands. Hook in the first ten seconds, one message, three supports, the call. Two minutes and ten seconds. Three people email you their questions by Friday, which was the call to action.
Related terms
- Physiological sighTwo breaths in through the nose (one big, one short top-up), then one long, slow breath out through the mouth. It can help you settle.
- Two sighsTwo physiological sighs: a big breath in through the nose, a short top-up sniff, then a long, slow breath out through the mouth. Do it twice. It can help you settle.
- Rule of threePeople remember three things far more easily than seven. Group your points, reasons or examples in threes.
- The boxThe space between your waist and shoulders, within the width of your body. Gestures there look natural and in control.
- Follow-up questionA question about what the person just told you. It proves you listened and keeps them talking.